This winter, meet some of the local small business owners who are participating in Shop Fishers on the This is Fishers blog. We sat down with Shawn Jackson owner of the new Finery Bridal Boutique.  

Finery Bridal Boutique
11500 Lantern Road 

December Hours: Sunday – Monday: Closed, Tuesday – Thursday 11 a.m. – 7 p.m., Friday: 11 a.m. – 6 p.m., Saturday: 10 a.m. – 6 p.m. Appointment required to try on dresses, request an appointment at 

Enjoy 10% off any special-order wedding gown through Dec. 31. 

a woman smiling in front of a wall

Finery Bridal Boutique, located in the South Village area of downtown Fishers, is a unique new addition to the Fishers local business scene. Situated in a converted antique house, Finery Bridal offers a memorable shopping experience for all brides who enter their doors. 

“We endeavor to provide an elevated, yet unpretentious, shopping experience. To ensure that our customer feels as though she has our undivided attention, we rarely book more than two brides in the shop at a time,” Finery Bridal owner Shawn Jackson said. 

Jackson, a Ball State University alum, started her journey to owning a bridal boutique her senior year of college. After completing a final project for a fashion merchandising class, she had a vision for her boutique that would follow her all the way to Atlanta to get hands on experience. 

“I took a part-time job at Bridals by Lori from the television show “Say Yes to the Dress Atlanta” shortly after I graduated. It was my positive experience at this salon that helped me realize that I wanted to someday have my own bridal shop,” Jackson said. 

a woman wearing a bridal dress and a worker helping her
a wedding dress from behind

When finalizing a name for her shop, Jackson pulled on her own personal interests. As a self-described “British literature and period British film enthusiast,” she incorporated “finery” into her business name because of the British correlation. Often used in the same way as Americans use the word “fancy,” the term can be found quite frequently in British period films.  

“I think a woman’s wedding dress is most likely the finest, fanciest dress she will ever wear, so I decided on Finery for my boutique name,” Jackson said. 

With over two decades in the bridal and wedding business, Jackson’s expertise is tailored to every bride who enters her shop. “Our boutique tagline is ’Indulge in the Experience.’ Whether or not a bride purchases from Finery Bridal, I want her to walk away having thoroughly enjoyed her shopping experience,” she said. 

Finery Bridal Boutique had its grand opening on November 6 and offers a variety of gowns including Jackson’s own designs, emerging designers, and some traditional mainstream brands,” she explained. “We can make customizations to most of the dresses, and, about 25% of our gowns can be ordered and received in four months or less.”  

wedding dresses on racks

If you are in the market this season for a one-of-a-kind bridal shopping experience, look no further than Fishers’ own Finery Bridal Boutique.  

Learn more about Finery Bridal Boutique on their website and follow them on Instagram and don’t miss their special deal happening from November 27 through December 31.  

This year, Shop Fishers is more local than ever! Support Fishers’ homegrown restaurants and shops during the Shop Fishers: Holiday Series beginning on Small Business Saturday, November 27 and running through December 31. Enjoy special deals and promotions and find something for everyone on your list at your favorite local shops and restaurants. Check out all of the Shop Fishers: Holiday Series deals here.  


Neighborhood: Central Fishers 

Favorite Local Restaurant: 1933 Lounge by St. Elmo’s 

Favorite Local Park: Roy G. Holland Park 

Favorite Businesses:  

Favorite Thing To Do on a Saturday: Bridal retailers make their money on Saturdays. So naturally, my favorite thing to do is to go to work on Saturday. On the rare occasion that I get a day off, I like to take a short drive North to the Amish area of Indiana. I go there for peace & serenity, to be at one with nature, and to consume delicious food.